1978
Herbert Simon
Picture
(1916 - 2001)
Nationality
American
Area of specialisation
Management science
Price Motivation
For his pioneering research in to the decision-making process with in economic organization
Affiliation at the time of Award
University of California Illinois Institute of Technology
CONTRIBUTION
Work in a number of fields including the methodology of science, applied mathematical statistics, operations analysis, economic and business administration. His work is synthesized in a new theory of organizational decision-making
PUBLICATIONS
1, A Study of Decision Making Processes in Administrative Organizations (1947) 2, Surrogates for Uncertain Decision Problems (1956) 3, Theories of Bounded Rationality (1972) 4, Human Problem Solving (1972) 5, Mathematical Models of Human Behaviour (1957)